“The Art and Science of Screencasts” podcast

Bob and Pat, long-time supporters of Joel’s Business of Software forums, were kind enough to interview me last week on the art and science of creating screencasts that sell your software.

The podcast (mp3) is 42 minutes long, they question me to help MicroISVs and tech companies learn more about using screencasts to demo and sell their software.  I’ve written up a bit about it on the ProCasts blog.

“In show #21 Bob and Pat interview Ian Ozsvald, founder of ProCasts on the art and science, mystery and drama of creating great screeencasts for your startup’s product or web site. Ian generously shares his expertise about how to target your screencast, techniques that make a huge difference, a range of free and non-free tools, ways to improve your video communication abilities and more. If you want to know how to create a screencasts that shines, this is the show for you!”

Would you like a free eBook that covers all of this (and more)? ProCasts’ Little Book of Screencasting is in the works, to receive a notification when we release it send an email to: ebook_notify@procasts.co.uk


Ian is a Chief Interim Data Scientist via his Mor Consulting. Sign-up for Data Science tutorials in London and to hear about his data science thoughts and jobs. He lives in London, is walked by his high energy Springer Spaniel and is a consumer of fine coffees.